December 5 saw the launch of the "Believe in Love - 2012" Happy New Year Charity Evening hosted by CCTV6 Movie Channel. CCTV6 has long been involved with charity and this initiative was launched with JCCF effort to build a movie theme public sector platform, to use the appeal and influence Chinese filmmakers to inspire and unite the whole society's attention to the charitable causes.
The funds raised at the auction will go to the medical assistance fund for poor children and for education. China Social Assistance Foundation and the Beijing Jackie Chan Charitable Foundation are responsible for the management and operation of money raised from this event, the two foundations also solemnly promise that 100% of donations will be for charitable relief projects.
There are many interesting items up for auction.
A theme song for the event was also premiered yesterday. Arranged by Shu Nan it features a host of artists.
Jackie was unable to attend the event but sent a video message of support.
RECORDING 'BECAUSE OF LOVE, BELIEVN IN LOVE'